Insights Democratizing Data: Breaking Down Barriers to Access and Innovation Data has become one of the most valuable assets in the modern economy. It can be used to drive innovation,…MohamedNovember 22, 2023
Insights Effective Data-Driven Social Media Marketing In the age of information, social media marketing isn't just about creating engaging content; it's about understanding and leveraging data…MohamedOctober 22, 2023
Insights Unlocking Growth with Business Intelligence: A Guide for Modern Businesses In today's business world, data is king. Companies are constantly collecting vast amounts of data from a variety of sources,…MohamedApril 9, 2023
Insights Creative uses of ChatGPT: From poetry generation to virtual writing assistants ChatGPT, created by OpenAI, is a cutting-edge language model that has been trained on a massive corpus of text data.…MohamedJanuary 31, 2023
Insights Data, Data Everywhere Data, data everywhere,but not a drop of insight to drink (With apologies to Samuel Taylor Coleridge) Introduction: In today's…MohamedJune 21, 2022
Insights Why Digital Marketing Needs The Right Data Introduction: In the dynamic landscape of digital marketing, technology, especially Data Management Platforms (DMPs), is revolutionizing how marketers connect with…MohamedJune 19, 2022
Insights Analytics is the Answer – But What is the Question? Introduction: W. Edward Deming once said, "If you do not know how to ask the right question, you discover nothing."…MohamedApril 21, 2022
Insights Look at the data! Boosting confidence in decision making Introduction: At Eystx, we're firm believers that data-driven decisions illuminate the path to success. Whether it's penetrating a new market…MohamedMarch 14, 2022
Insights Understanding and Correcting Sample Bias in Data Science In the realm of applied data science, a prevalent challenge is inferring accurate conclusions about a population from a dataset…MohamedFebruary 11, 2022
Insights Predicting Customer Behavior using AI Abstract In the Post-COVID era, e-commerce companies have experienced a notable increase in retail sales, rising from 5.6% to approximately…MohamedFebruary 10, 2022